Each day hundreds of people come from near and far to line up in front of an unmarked storefront at the corner of 51st and Telegraph. Who are these fanatics? To what are they so fiendishly devoted? And who is their leader?

Hard Boiled or Half Baked?

An investigative look into Betty’s hold on North Oakland


Bakesale Betty knows no recession. You’ll be amazed by how many fried
chicken sandwiches are sold at Betty’s each day – watch and find out!
Also learn some other facts about the North Oakland phenomenon called
Bakesale Betty. Betty’s husband and co-owner, Michael Camp, provided the numbers.

Temescal: The New Gourmet Ghetto

Betty’s sandwiches and pies are part of a culinary renaissance in North Oakland.

Food (Ingredient) Map


View betty’s food map in a larger map

First Visit

A Seattle couple stumbles upon Bakesale Betty’s during their first visit to Oakland’s Temescal neighborhood… More

The Favorite

Customers on Bakesale Betty’s main attraction… More

Closing Time

Requests for baked goods – and that magnificent chicken sandwich – continue long after Betty locks her doors and closes for the day… More

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