INTERACTIVE MAP: Find a polling place near an Oakland BART station

BART will run its regular schedule across all 50 stations on Election Day, providing voters with a transit option to reach polling sites and ballot drop boxes. The agency said it aims to ensure smooth service for residents who rely on public transit to cast their ballots. “We are always excited to make it easier for riders to participate in the election process, especially those who lack options beyond public transit,” said BART spokesperson Chris Filippi.  Use the interactive map…

‘It became obvious who our new target audience should be’: BART using mascots to attract young riders

BART is capturing the attention of the next generation of riders by introducing anime mascots, community events, and creative outreach programs that make public transit more engaging and accessible. BART’s initiative to increase youth ridership is centered on creating a connection between younger generations and public transportation. By building loyalty among younger riders, BART aims to secure its long-term future, ensuring it remains a vital option for the Bay Area’s evolving transportation needs. Spearheading this initiative is Alicia Trost, BART’s…

That’s the ticket: Models hit the Rockridge runway in clothes fashioned from BART passes

Dozens of models strutted down a runway at the Rockridge BART station on Saturday, the crowd around them whooping and snapping cellphone pictures. Their outfits were stylish, original and almost entirely made of paper — old BART tickets to be precise.  In a competition between four schools, students from the Academy of Art University, Oakland School for the Arts, City College of San Francisco and San Francisco State University were tasked with one job: upcycle old BART tickets into fashion. …