Neighborhoods
Extending as far as the eye could were white tents against bright sunny skies—along with Kettle Corn stands, giants slides and stages for acrobats—as Telegraph Avenue welcomed visitors during the ninth annual Temescal Street Fair on Sunday.
Residents and people from neighboring cities strolled the ten blocks to participate in rides on mini Ferris wheels, watch martial arts demonstrations, buy T-shirts from Oaklandish and eat chocolates from Hoopers and Korean barbeque made by community business owners.
Over 200 people gathered on 49th Street, just off of Telegraph Avenue, to sit down in the middle of the street and watch a documentary film screened on the side of the Bank of the West building. The weekly tradition in the summer, known as the Temescal Street Cinema, started its season last Thursday and has been a part of the community since 2008.
The sleepy Rockridge district was an unlikely home for scandal. But in 1927, it came to light that a small Rockridge bungalow had become the international headquarters of a mystical society called the “Great White Brotherhood.”
“Rock Ridge—a part of the city below, yet apart from it.”
“Rock Ridge—a city beautiful where dreams come true. Where successful men are building their homes apart from the noise of a great city.”
“Rock Ridge—a private park residence place built to an ideal—planned in the Broadway hills for successful men.”
These advertisements were a part of a 1910 campaign by the Laymance Real Estate Company which spent the then-whopping sum of $38,000 to attract the rich to buy in a new part of Oakland, in the hills among sandstones known as “Rock Ridge.”
Oakland North is taking a look at the history of Rockridge. Go here to check out our page: We have stories on its early beginnings as a home for Oakland’s upper class by Ryan Phillips, a profile of one of Rockridge’s founding fathers by Amna Hassan, as well as what the area used to look like, in the words of some of its earliest settlers, by Megan Molteni. We also have photos of what the area looked like at the turn of the century.
Compare historical photos of Rockridge to those taken in 2012.
Take a look at some early photos of Rockridge, before the hills were built up and the BART station arrived. Photos courtesy of the Oakland History Room.
In 1954, local historian Frank X. Flood interviewed many of Rockridge’s first settlers about what it was like back in the “good old days.” These are their reminiscences in their own words.
The Livermores were one of the earliest families to settle in Rockridge, and contributed significantly to its development in the early twentieth century. In addition to turning the large tracts of land above Broadway into residential areas, they were also involved in the establishment of public utilities and lumbering in California. Read on for more on Rockridge’s founding family.